A Trademark is used to protect a company brand, slogan, name, or logo etc. These would include videos and books etc. The reason behind this is that copyrighting is to protect literary and artistic works. You do not copy right a logo, you will need to trademark a logo. You will apply for the word trademark application online and select the class that you would like the word trademark protected under. Any submission, be it a word, slogan or logo the application will be the same. To trademark a word, the process will be the same through SwiftReg. We always advise, rather be safe than sorry. There is further legality that go into matters such as these. This can happen if the person is a sole proprietor they will be using their name but then will create their own trade as name that they will try to trademark, if they submit this application before you then the chances are they will be approved.
Even though the company is registered, it does not mean that someone can trademark a similar name to the already registered company. SwiftReg can assist with the word trademark application, as most of our clients prefer protecting the word or name of their company. You can also register these as one trademark application. A trademark can be a word, slogan, phrase or logo. Can a word be trademarked?Ī word can be trademarked. It is not compulsory to have a logo in order to apply for a trademark, this is your decision and you can decide on how you would like to protect your company be it just the name or slogan, or both. It is good for clients or public to recognize you from your logo and for advertising purposes. Most companies have a logo designed as they want to create a brand and be known for their brand. A trademark application is not just for logos.
If you have a logo you would like to register then SwiftReg can design one for you. You can register a word, slogan or name as a trademark. If you decide to protect each one under different classes these will also been seen as a new trademark application.
When it is filed on CIPC they are all seen as separate applications. If it’s under one application the price will stay the same as if it were separate applications. You can apply for the three types of trademarks separately or in one application. Each trademark application is an application on its own. The price will depend on how many classes you want to protect the trademark under. You can trademark a name, word, slogan or logo with SwiftReg. How much does it cost to trademark a name and logo? This process will be a lot simpler as your trademark is already registered. When the application is filed, you will only need to renew after 10 years.
#Trademark my logo and name registration
The registration process can take about a year, but as soon as the application is filed you will be protected for that year. As soon as the application for the trademark is filed with CIPC you are protected from any other company/individual filing the same trademark. It can take anything from six months to a year to register a trademark in South Africa. Register a Trademark now How long does it take to register a trademark in South Africa?
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